editorialinterviewsbuying Guidesselling guidespromotions
ABOUTSEARCHSHOPSubscribe
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Luxury Jewelry Inspires The Premium Goods x Nike Air Force 1 Collection

Editorials

Adam Cheung
January 6, 2023

Introducing "The Bella" and "The Sophia."

Even though the new year has only just begun, Nike is already hitting the ground running with some major collaborations, kicking it all off with the hotly-anticipated Premium Goods x Nike Air Force 1 Low. A coveted collection that was first leaked last Summer, it's inspired by boutique owner Jennifer Ford's work in the luxury jewelry space. Coming in two clean colorways, make sure you read on to find out everything that you need to know.

Premium Goods x Nike Air Force 1 Collection
Image credits: Premium Goods

Taking on the iconic basketball shoe that has literally just celebrated its 40th anniversary, Premium Goods' rendition of the Air Force 1 features an opulent quilted base and is overlaid by tumbled leather. Depending on which color you decide to go for, these panels are painted in contrast black or complementary beige options. Of course, you can't talk about this partnership without mentioning the intricately beaded detailing that dominates the Swooshes. Unlike anything that we've seen before, this regal design extends toward the heel badge for a look that's fit for both the sidewalk and the catwalk. Rounding it all off are a pair of rope-like laces and a metallic gold dubrae that makes this collab more luxurious than ever.

Premium Goods x Nike Air Force 1 Collection
Image credits: Premium Goods

The Premium Goods x Nike Air Force 1s, named "The Bella" and "The Sophia," will be available on January 20th. Expected to be a pretty tough cop, don't worry, as this entire collection will be available at Ox Street's Nike Air Force 1 page within the coming weeks.

Image credits: Premium Goods
Adam is a writer and editor specializing in sneakers and streetwear. Over the past few years, he's curated features and guides for fashion publications across the globe, winning multiple awards along the way. Often travelling between the UK and Hong Kong, don't be too surprised if you find Adam anywhere else around the world taking street photography or feasting on the local delicacies.